Axis Communications opens Axis Experience Center in Saudi Arabia

Axis Communications, a global leader in network video solutions, has officially opened its Axis Experience Center in Saudi Arabia. The grand opening ceremony, held on 16 October, featured a ribbon-cutting ceremony and live demonstrations of Axis’s cutting-edge technologies.

Peter Lindström, Executive VP of Sales & Marketing at Axis Communications, expressed his excitement about the new center, stating, “The brand-new center in Riyadh not only signals our commitment to the region but our commitment to bring the experience it offers to our valued customers and partners in Saudi Arabia. With this launch, we are positioned to proudly showcase the potential of Axis solutions in key industries, as well as the value offerings that make Axis the leader in smart surveillance technology around the world.”

The state-of-the-art facility, spanning 252 sqm, is located at Unit 6-8, Home Offices, Al Urubah Road, and serves as a hub and meeting point for Axis customers, partners, and integrators. It offers a behind-the-scenes look at the latest technologies and innovations in areas such as end-to-end solutions, smart cities, cybersecurity, and total cost of ownership.

Verena Rathjen, Vice President EMEA at Axis Communications, emphasized the importance of the center in bringing technology closer to customers and stakeholders. She stated, “The Axis Experience Center puts our technology at the fingertips of our customers and stakeholders, enabling a closer look and subsequent understanding of how we leverage that technology to deliver results.”

The opening of the Axis Experience Center in Saudi Arabia signifies a significant step towards building a safer, smarter, and more sustainable future through collaboration and innovation in the global security industry. With a focus on customer engagement and technological advancements, Axis Communications is set to revolutionize the surveillance industry in the region.