Vinpearl Partners with Three Major Indian Travel Firms, Unlocking Access to 1.47 Billion Travelers
MUMBAI, INDIA – On May 9, 2026, Vinpearl Joint Stock Company formalized strategic alliances by signing Memoranda of Understanding (MoUs) with three prominent Indian travel firms: Thomas Cook India, SOTC Travel, and MakeMyTrip. This collaboration aims to enhance Vietnam’s visibility as a preferred travel destination among India’s vast population, which currently stands at approximately 1.47 billion.
Strategic Alliances at the Vietnam–India Business Forum
The MoUs were signed during the Vietnam–India Business Forum, coinciding with the state visit of General Secretary and President To Lam to India. The event was attended by notable figures, including Maharashtra Chief Minister Shri Devendra Fadnavis. This gathering underscores the importance of fostering international partnerships to stimulate economic growth and tourism.
The agreements are designed to create direct access channels to a diverse range of customer segments, thereby stimulating travel demand and experiential tourism. The overarching goal is to position Vietnam as a leading destination for Indian travelers.
Key Players in the Travel Sector
The partnerships involve three of India’s most influential travel distribution channels. Thomas Cook India specializes in group travel, corporate travel, and MICE (Meetings, Incentives, Conferences, and Exhibitions) tourism. SOTC Travel is recognized for its family vacation packages and mid- to high-end leisure travel offerings. MakeMyTrip, as India’s leading online travel platform, excels in engaging younger travelers and independent tourists through digital booking channels.
Vinpearl, representing Vietnam, is a leading hospitality and tourism brand with nearly 60 properties nationwide. Its extensive five-star ecosystem includes accommodations, shopping, dining, entertainment, golf, and MICE services, catering specifically to the preferences of Indian visitors.
Enhancing Tourism Development Capabilities
Through these partnerships, the involved parties aim to leverage each other’s strengths to enhance tourism development capabilities. The focus will be on creating tailored travel products that resonate with Indian travelers, gradually establishing Vietnam as a preferred destination.
The CEO of Vinpearl, Ngo Thi Huong, emphasized the significance of the Indian market in the company’s international expansion strategy. She noted that partnerships with industry leaders not only broaden market reach but also enable the development of products tailored to specific customer segments. This approach aims to solidify Vietnam’s position as an attractive and distinctive destination on the global tourism map.
Anubhav Bansal, Vice President of MakeMyTrip, highlighted Vinpearl’s role in aligning with the preferences of Indian travelers. He stated that the integrated tourism and hospitality ecosystem operated by Vinpearl is well-suited to meet the demands of this market. The collaboration is expected to significantly boost Indian tourist arrivals to Vietnam in the coming years.
The Growing Demand for International Travel
India’s burgeoning middle class is driving an increasing demand for international travel. The strategic importance of this market has not gone unnoticed by Vinpearl, which has been proactive in developing specialized offerings for Indian travelers. These include luxury wedding tourism, MICE travel, multi-generational family holidays, group trips, and couple getaways.
In 2025, Vinpearl experienced a remarkable 402% year-on-year increase in Indian guests, followed by a further 335% increase in the first four months of 2026 compared to the same period in the previous year. This growth trajectory underscores the potential for further expansion in the Indian market.
Future Implications for Vietnam’s Tourism Sector
The signing of these MoUs marks a critical step in Vinpearl’s strategy to sustainably grow its visitor base from India. The partnerships are expected to facilitate a more robust tourism infrastructure, ultimately positioning Vietnam as a preferred destination for Indian travelers.
The implications of these partnerships extend beyond mere numbers. They reflect a broader trend of increasing collaboration between countries to enhance tourism and economic ties. As the global travel landscape continues to evolve, such strategic alliances will play a crucial role in shaping the future of international tourism.
For more information on Vinpearl’s offerings, visit their official website here.
Source: www.zawya.com
About Vinpearl
Vinpearl is Vietnam’s leading hospitality, tourism, and entertainment brand, operating 60 properties across 20 provinces and cities. Its ecosystem includes five-star hotels and resorts, theme parks, golf courses, and international-standard convention centers. Vinpearl attracts millions of visitors each year, contributing significantly to Vietnam’s tourism sector.
About Thomas Cook India
Founded in 1881, Thomas Cook (India) Limited is a leading omnichannel travel and tourism group in India. It operates in various sectors, including foreign exchange, corporate travel, and leisure travel. The group has a significant presence across multiple countries and is recognized for its extensive travel service network.
About SOTC Travel
Established in 1949, SOTC Travel is one of India’s oldest travel brands. It operates through an omnichannel model, offering a wide range of services across leisure and corporate travel. SOTC is known for its deep understanding of Indian travelers’ preferences.
About MakeMyTrip
MakeMyTrip is India’s leading online travel booking platform, excelling in flight bookings, hotel reservations, and travel packages. With a strong digital ecosystem, it caters to a wide range of travelers, particularly younger and independent tourists.
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