## Westcon-Comstor and UiPath Forge a Strategic Distribution Agreement
Westcon-Comstor, a prominent global distributor known for its expertise in cybersecurity, networking, and hybrid cloud solutions, has recently entered into a Europe-wide distribution agreement with UiPath. This partnership aims to enhance their collaborative efforts, focusing on driving services-led growth and profitability for channel partners in the rapidly evolving field of automation.
### A Key Focus on AI-Powered Automation
Under this new pan-European agreement, Westcon-Comstor will serve as UiPath’s chief distributor across the region. This strategy is particularly designed to support channel partners in generating new business opportunities, securing larger contracts, and speeding up revenue generation amidst the increasing demand for AI-driven automation solutions.
### Streamlined Services for Partners
For partners looking to introduce or expand their UiPath offerings, Westcon-Comstor’s white-labeled professional services will significantly cut down deployment time to mere weeks. Additionally, the distributor plans to offer valuable presales expertise, go-to-market support, and lead qualification through its analytics-driven sales initiative known as Intelligent Demand (iD).
### Flexible Financing Solutions
Another standout feature of this collaboration is Westcon-Comstor’s Flex financing solution. This initiative aims to help partners navigate budget constraints that often hinder the launch or expansion of automation projects. The financing option allows customers to better align their investments with the value they receive, thereby creating a more accommodating environment for automation development.
### Expanding UiPath’s Reach in Europe
This partnership builds on Westcon-Comstor’s existing distribution presence in key European markets, including the UK, France, Spain, Portugal, and Germany. It offers partners throughout Europe a streamlined route to market that merges UiPath’s advanced automation capabilities with Westcon-Comstor’s substantial channel reach, scalability, and service-oriented distribution framework.
### A Unified Market Approach
By consolidating their European distribution efforts, Westcon-Comstor creates a specialized, cohesive path for UiPath, enabling partners to benefit from consistent service enablement and packaged offerings. This approach equips partners to foster recurring revenue streams through long-term customer engagements.
### Transitioning Toward Comprehensive Automation Programs
This collaboration also underscores a significant industry shift from isolated robotic process automation (RPA) projects to comprehensive, enterprise-level automation initiatives. These programs encompass various aspects such as testing, operations, AI-assisted workflows, and overall digital transformation.
### Enhanced Support for Partners
With a commitment to offering a seamless experience and the ability to scale effectively, Westcon-Comstor is determined to help UiPath partners accelerate project outcomes and forge lasting customer relationships throughout Europe.
René Klein, Executive Vice President for Europe at Westcon-Comstor, emphasized the importance of this partnership, stating, “Our expanded collaboration with UiPath marks a key milestone in our strategy to drive partner success through the next wave of AI-driven transformation. By becoming UiPath’s strategic distributor in Europe, we’re introducing a more involved, services-focused model that allows partners to not just sell automation but also deliver, fund, and scale it efficiently.”
### Preparing for the AI Automation Revolution
Madeleine Ellis, Area Vice President for Channel and Partners International at UiPath, further noted, “Europe is at a pivotal moment in AI-driven automation. As organizations transition from pilot programs to holistic, enterprise-wide initiatives, partners require the necessary capabilities, commercial adaptability, and service support to grow confidently. Strengthening our collaboration with Westcon as our strategic distribution partner in Europe will cultivate a focused, service-led market approach that speeds up revenue generation and helps partners create stable, high-margin revenue streams. Together, we are preparing our ecosystem to lead the next chapter in agentic automation across the region.”
